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Rainbow Blood
Despite significant progress in recent years regarding LGBTI+ rights, there remains much work
to be done in Ireland. This campaign, launched for Pride Month, aims to highlight
the alarming statistic that 1 in 5 people identifying as LGBTI+ have experienced physical attacks
due to their sexuality, and 73% of Irish LGBTI+ students feel unsafe at school.
Awards:
ICAD GOLD - Advertising Craft - Photography Single
ICAD SILVER - Advertising Craft - Art Direction Single
ICAD SILVER - Advertising Single - Consumer Single
Client: BelongTo Youth Services. Media: Print, Social Photographer: Alex Telfer Agency: Boys+Girls, Dublin
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